
Four Common Customer Experience Challenges Checked By Unified Cloud Contct Centers.
November 2nd, 2019
1. Excess capacity governed by fixed license costs.
Centers are overspending on hardware and storage capacity to ensure high availability during periodic and seasonal peaks, but that often requires an over-investment in infrastructure to ensure capacity can meet demand.
2. Infrastructure costs for IT that inevitably becomes outdated.
CXOs want IT to help preserve cash. Upfront investment in contact
center and IT infrastructure doesn’t pay off in the long run because
the capability of hardware and software decreases rapidly as it
keeps pace with technological advances.
Investing large amounts of capital for assets that quickly
become outdated, that don’t support fluctuations in contact volume,
don’t support new tech favored by consumers, and don’t provide
dispersed geographic deployment is not good business.
3. Volatile volume fluctuation. Distributing across multiple sites or Business Process Outsources (BPO)s.
Large enterprises generating high contact volumes often exceed
capacity for a single center and geographic location. They need to
distribute volume across multiple geographic locations to meet
service-level, high-availability and follow-the-sun requirements.
Those that outsource call center operations to multiple
vendors need a mechanism to distribute volume across vendors. They
need to evaluate vendor performance against service level contracts,
and be able to change distribution based on vendor service level
performance.
4. Siloed data and diminished ability of IT teams to deliver value to core business.
Non-standardized contact centers, using multiple applications in
support of omnichannel and motley IT platforms are expensive from
security, support and training perspectives.
Instead, they lose time and bloat budgets performing
non-differentiating activities, aggregating data across silos before
they can even begin to understand operational performance.
A unified, scalable cloud contact center decreases costs, increases efficiency, sets up the foundation for omnichannel and analytics. But before advancing to omnichannel and cloud, there has to be an analytics capability for understanding, managing, and monitoring call center operations..